Product Update Facebook S New Product Canvas Is Released
As you might already know, collection contains a title image or video followed by a showcase of 4 products from a product set below. once a user clicks on the product, a little screen opens to show a range of products, prices and so on. on the other hand, canvas only shows an ad image or video, and if you want to see more, you have to click on. Collection is an ad format that lets people move from discovery to purchase in a smooth and immersive way. each collection ad features a primary video or image with four smaller accompanying images below in a grid like layout. Facebook canvas ad allows you to build a unique experience with a combination of text, images, video, carousels, product feeds and even calls to action. canvas is an immersive mobile experience on facebook for businesses to tell their stories and showcase their products. you can link to an external page with a canvas. You will need a catalog to use the catalog sales objective, to add tabs to the instant experience template or to create a dynamic ad using the collection format. to create your collection ad from ads manager. go to ads manager. click create in the top left. choose an objective that supports the collection format and then click continue. To create a collection ad, follow this step by step guide. the different specifications for each template can be found here. facebook instant experiences. touted as the new and improved canvas, facebook instant experiences are mobile only, full screen vertical ads. this format is all about capturing the full attention of your audience.
Facebook S Shoppable Collection Ad Is Its Latest Iad
Next, click out of the canvas ad and go to power editor as you normally would to create an ad. go to a website clicks ads campaign, and locate the ad set you want the ad to sit in (or create a new campaign ad set), and make sure mobile news feed is selected as the only placement option. The ad helped facebook users pick out the perfect presents for their loved ones during the holiday. 9. lowe’s informs young homeowners of upcoming trends. with their first canvas ad, lowe’s aimed to connect with young homeowners to show them new upcoming trends and looks in interior design and how to achieve them diy style. Use a collection to store data that users can manage in your app. a collection is a group of items that are similar, such as products in a product list. for more information about different types of variables such as collections: understand canvas app variables .
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